Our Story ♡

Welcome to The Sita Store – where fashion waltzes with a whole lot of heart and a sprinkle of whimsical charm!  

At The Sita Store, we believe that your wardrobe should be as fabulous as your best friend – and that's exactly what we aim to be, your closet's new BFF! 

Why "Sita," you ask? Well, that's our nod to the ultimate BFF – my Nani, the woman who filled my childhood with laughter, love, and a whole lot of style. She was my confidante, my partner in crime, and the original fashionista of our family. 
So, The Sita Store is not just a brand; it's a tribute to the incredible women who inspire us every day.

Every piece in our collection is handmade  with love and designed to make you feel as amazing as you are.  We're here to sprinkle a little magic into your life, one fabulous outfit at a time.

The Sita Store is more than just fashion – it's a movement of spreading happiness worldwide. Whether you're rocking our threads in the heart of the city or twirling in a field under the open sky, The Sita Store is all about embracing the joy of the moment.

So, join us on this adventure, where every outfit tells a story, and every purchase spreads a little more love. Thanks for stopping by, BFF. Your closet will never be the same again.

Cheers to fabulous fashion and endless friendship!

With love and sequins,

Mahi Agarwal